Lena Hartwig
Product and scheduler
Lena owns the scheduler, the calendar and the queue at Crowdbird. She decides which feature comes next and tries every change on a test account first, before it goes live for everyone. She has planned content for small brands and shops since 2018, for teams that want to stay visible on Instagram, TikTok and Facebook next to their day-to-day work. That's why she knows the usual gaps in a content calendar well. On this site she writes about scheduling posts, content calendars, link-in-bio pages and how to prepare a week of content in one afternoon.
TopicsScheduling postsContent calendarQueue
Pages Lena looks after
- Feature
Your social media management platform, connected
Scheduler, AI assistant, DM automation, link in bio and analytics: social media management features that share your posts and accounts in one workspace.
- Feature
Social media scheduler for a manageable week
Schedule social media posts a week ahead: set fixed weekday slots and new posts take the next open one, or import up to 200 rows from a CSV file.
- Feature
Link in bio tool for the links that matter
One link in bio page for shop, newsletter and launch: four designs, start and end dates for offers, and clicks per link counted without IP addresses.
- Platform
Post to multiple social media platforms at once
Post to multiple social media platforms at once: 11 networks in one calendar, what each one schedules, where first comments work and which has an inbox.
- Platform
Instagram post scheduler for your week
An Instagram post scheduler that publishes without push notifications: first comments on feed posts and Reels, portrait previews and weekday queue slots.
- Platform
TikTok scheduler for your next week
Schedule TikTok posts ahead: upload the video, write the caption, pick a time or the next open queue slot, and Crowdbird publishes it automatically.
- Platform
Facebook post scheduler for your Page
For Pages, not profiles: schedule Facebook posts with an image or video, an optional first comment and their own text, then fill your weekday slots.
- Platform
Instagram link in bio: Give visitors a clear destination
Build the page behind your Instagram link in bio: buttons with preview images, links with start and end dates and clicks per link, then paste the address.
- Platform
TikTok link in bio for your shop and content
A clickable TikTok link in bio isn't open to every account. Check your website field, then point it to one page for shop, booking and newsletter.
- Platform
Schedule LinkedIn posts for profile and page
A LinkedIn post scheduler with text up to 3,000 characters, up to 20 images or one video and a first comment, next to your other networks.
- Platform
Schedule Pinterest Pins for your boards
Schedule Pinterest Pins with one image or video each, a title up to 100 characters, an optional destination link and a board per Pin, all in one week view.
- Platform
Schedule YouTube videos with title and tags
Schedule YouTube videos with a 100-character title, a 5,000-character description, up to 30 tags and a first comment. Choose public, unlisted or private.
- Platform
Schedule Discord messages for your server
Coming soon: the Crowdbird bot will post in the Discord channel you pick at the time you set, up to 2,000 characters and 10 files, or a forum post.
- Platform
Schedule Threads posts, short and with a topic
Schedule Threads posts: text up to 500 characters, up to 10 images or one video, a topic and a first comment. Answer replies in the Crowdbird inbox.
- Platform
Schedule Bluesky posts, connected with an app password
Schedule Bluesky posts: up to 300 characters, four images or one video, connected with an app password. Answer comments and messages in the inbox.
- Platform
Schedule Telegram messages for channels and groups
Schedule Telegram messages: up to 10 files, silent or without link preview, sent by a bot in your channel or group. No need to build your own bot.
- Platform
Schedule posts for your Google Business Profile
Schedule updates for your Google Business Profile: up to 1,500 characters, one image and a Learn more link for the location you choose when you connect.
- Platform
Schedule Slack messages in step with your posts
Schedule Slack messages: up to 10 files, link and media previews you can switch off, in the channel you pick. At the same time as your social posts.
- Free tool
Content calendar template, built around your posting plan
Choose platforms, 1 to 7 posts a week and up to 13 weeks, add your topics, and download a social media content calendar as CSV, XLSX or ICS.
- Pricing
Plans by channel. 3 days free on every paid plan.
Plans by connected channels, from Free to Team, with every feature in every paid plan. Try any paid plan free for 3 days and cancel at any time.